Cut Through the Noise

  & Elevate Your  
Sales Performance

We are Your Strategic Partner in Sales Productivity, Growth, & Predictable Outcomes

Over 15 Years of Proven Expertise | 40+ Years of Sales Productivity Experience

Trusted By

Today, CRO’s are facing challenges that didn't exist even a few years ago.

AI is transforming how we sell, economic uncertainty is testing our strategies, and customer expectations are evolving faster than ever. I've been in the trenches, helping organizations navigate these exact challenges.

Your Challenge:

Sales Performance Gaps

Many organizations struggle with:

  • Ineffective sales team training

  • Inconsistent revenue generation

  • High sales team turnover

  • Lack of strategic customer engagement

  • Lack of clarity for goals and priorities

Our Solution:

Strategic Sales Execution

As an expert sales enablement leader, I deliver:

  • Customized sales training programs

  • Strategic go-to-market (GTM) optimization

  • Leadership coaching and mentorship

  • Performance-driven team transformation

“Sheevaun is one of the greatest minds in sales enablement.

Beyond knowing how to build and operate a strong enablement organization, she has an incredible track record of execution and directly impacting company results.”

~ Cory Bray, Co-Founder @ CoachCRM & ClozeLoop.”

Meet Sheevaun Thatcher:

Your Strategic Sales Transformation Partner

With decades of experience navigating the complex landscapes of sales organizations—both large and small—I bring a unique perspective that transcends traditional consulting. My journey has been comprehensive: I've stood on the front lines of sales and supported from strategic sidelines, giving me an unparalleled understanding of Go-To-Market (GTM) productivity challenges.

My Distinctive Methodology:

Business Within a Business

I don't just consult—I architect sales transformation like an internal business unit with a clear economic model:

  • Investors: Provide resources—financial, human, and temporal

  • Commitment: I deliver increased productivity and reduced attrition

  • Supply Chain: Develops strategic content and messaging

  • Outcome: Guaranteed adoption and alignment

  • Customer Partners: Sales management leadership

  • Mutual Goal: Create a focused environment that eliminates chaos and amplifies selling potential

"Let me help your people cut through the noise and chaos."

- Sheevaun Thatcher

“I have had the privilege of working with Sheevaun Thatcher to ignite strategic sales coverage plans placing humans at the center of the design principles. She brings always a fresh and unique perspective with solid operational sales execution knowledge to drive not only operating results, but ensure the human performance soars to higher levels of employee engagement. I recommend Sheevaun to anyone who wants to drive purposeful growth and apply new ways of working. You won't be disappointed."

Dr. Cindy Gordon, CEO SalesChoice Inc

A Proven Track Record of Transformation

My approach is not theoretical—it's a battle-tested strategy for exponential growth. I strategize and execute performance programs with the precision of a seasoned executive and the passion of a dedicated coach. By creating what I call an "umbrella of focus," I help sales teams cut through noise and complexity, allowing them to do what they do best: sell.

Customer-Centric Alignment

Sellers develop deep, confident connections with customers, moving beyond transactional interactions to become trusted advisors. By implementing our proprietary alignment methodologies, your sales team will understand customer needs at a profound level, creating more meaningful engagements, shorter sales cycles, and increased customer loyalty.

Strategic Marketing & Sales Partnership

We create a unified, strategic partnership of marketing and sales that propels business growth. Through carefully designed programs and integrated communication strategies, your teams will develop a synchronized approach that streamlines lead generation and creates a cohesive go-to-market strategy that drives measurable results.

Value-Driven Internal Communication

Transform internal communication from noise and chaos to focused, value-oriented dialogue. We ensure that cross-functional teams communicate with clarity and a shared understanding of time-to-market objectives. By establishing clear value metrics, we help organizations eliminate inefficiencies and create a more agile ecosystem.

What Clients Have Said:

  • “Sheevaun Thatcher is the advisor you want in your corner. Whether it’s tackling complex business challenges as she has done for my company, shaping impactful sales enablement research for double-blind, peer-reviewed academic journals, or inspiring the next generation of sales leaders at Bryant University's Northeast Intercollegiate Sales Competition (NISC), Sheevaun brings unmatched expertise and clarity to every situation...."

    cont’d →

  • "... Her guidance consistently exceeds expectations—not just as theory, but as actionable insights that deliver real results for executives, managers, sellers, and students alike. If you’re looking for someone who truly elevates performance and genuinely cares, Sheevaun is the one to call.”

    Stefanie Boyer, PhD, Professor @Bryant University / Co-founder @RNMKRS / Forbes

    #NEXT1000 /TEDx Speaker / Author / Director Sales Institute / Chief Science Officer

  • “What has attracted me to work with Sheevaun is her ability to understand the big picture strategy issues and translate them into day to day execution.  This talent is very rare. Most consultants focus on one side or the other, but don't bridge both.  Her experience in working with senior executives and helping organizations put in place the programs that drive performance is unmatched.”

    - Dave Brock, Author "Sales Manager Survival Guide,"​ CEO at Partners In EXCELLENCE

  • “Sheevaun has the wisdom and expertise I wish I found earlier in my career. So often we are searching for the golden KPI that gets the attention of the CRO and the C-suite. Stop guessing, there are proven ways to do this and Sheevaun has the keys.”

    Todd Janzen, SVP of Buyer Enablement & Customer Success @ Consensus

  • "Sheevaun's leadership and enablement expertise are invaluable. She consistently provides strategic and tactical guidance, with a forward-thinking approach to AI and efficiency, making her a trusted advisor for any organization."

    Melanie Fellay, CEO and Cofounder, Spekit

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Ready to Transform Your Sales Performance?

“… Stop guessing, there are proven ways to do this and Sheevaun has the keys.”

Todd Janzen, SVP of Buyer Enablement & Customer Success @ Consensus